If you’ve ever wondered why it’s so easy to talk to some people; why you have an instant rapport with some and not others the answer might be you’re not communicating with people on their wavelength. According to Tony Alessandra, PhD, CSP, CPAE and author of The Platinum Rule , we too often treat people according to the Golden Rule: “do unto others the way you’d have them do unto you”. A solid maxim, yet one that often backfires. We are not all the same, nor do we want the same things. Thus, Tony’s Platinum Rule, “do unto others as they would like to be done unto,” reframes communication.\\
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Executive Producer/ Producer
Speaker, Consultant in Strategy, Leadership and Governance